Tips on How To Sell ShanOre's Platinum Plated | Platinum Plated Guide

Tips on How To Sell ShanOre's Platinum Plated | Platinum Plated Guide


ShanOre’s Platinum Plated Collection is where style meets affordability, wrapped in the timeless beauty of Irish symbolism. This guide offers clear selling points to help your team promote these accessible, elegant pieces with confidence.

1. Know What Platinum Plated Jewelry Is

Platinum plated jewelry offers a sophisticated white-metal finish that mimics the look of high-end materials like platinum or white gold.

  • Crafted with a base metal (brass), then electroplated in genuine platinum

  • Finished with a layer of rhodium plating for added durability and extra shine

  • Naturally tarnish-resistant and low-maintenance

  • Hypoallergenic and nickel-free, making it suitable for sensitive skin

This makes it a perfect choice for customers who want the look of precious metals at a more accessible price point.

2. Emphasize Quality and Craftsmanship

ShanOre’s Platinum Plated Collection is designed to offer affordable luxury with the finish and feel of fine jewelry.

  • Elegant Shine: The rhodium layer adds brilliance and helps resist tarnish over time

  • Designed in Ireland: Every piece is inspired by Celtic tradition and made with precision and heart

  • Stylish Detailing: These pieces feature meaningful motifs and refined craftsmanship that elevate everyday wear

Customers get the look of premium jewelry at a fraction of the price.

3. Use Key Selling Strategies

Helping customers connect emotionally and practically with the product will improve sales.

  • Emotional Connection: Share the symbolism behind designs like the Trinity Knot, Claddagh, Tree of Life, and Shamrock

  • Versatile Wear: Lightweight and durable enough for everyday use, but polished enough for special occasions

  • Great for Gifting: Each piece comes in a branded ShanOre box, ready for gift-giving with no extra effort

  • Style Meets Meaning: Combines Celtic heritage with modern elegance

  • Accessible Pricing: Ranging from $39 to $79, it’s a great entry point for new customers or an ideal upsell option

This collection is especially appealing to gift buyers and first-time ShanOre shoppers.

4. What Makes ShanOre’s Collection Unique

Each piece is infused with rich Irish storytelling through classic Celtic symbols:

  • Trinity Knot – Symbol of unity and eternity

  • Claddagh – Stands for love, loyalty, and friendship

  • Tree of Life – Represents growth, harmony, and interconnection

  • Shamrock – A beloved emblem of Irish luck and heritage

These meaningful designs, paired with premium finishes, create a collection that’s both stylish and soulful.

    • Related Articles

    • Tips on How to Sell ShanOre's Gold Vermeil | Gold Vermeil Guide

      Download this guide and elevate your jewelry sales today! Selling ShanOre’s Gold Vermeil jewelry becomes easier when you truly understand the story behind it. Here are five essential tips to help you confidently present the collection to customers, ...

    • Tips on How To Sell ShanOre's Sterling Silver | Sterling Silver Guide

      Download this guide and elevate your jewelry sales today! Sterling silver jewelry is one of ShanOre’s most loved offerings—valued for its elegance, durability, and deep cultural symbolism. Use this guide to confidently present ShanOre’s sterling ...

    • Tips on How To Sell ShanOre's Lab-Grown Diamonds | Lab-Grown Diamonds Guide

      Download this guide and elevate your jewelry sales today! Lab-grown diamonds are a growing category in jewelry retail, and ShanOre offers a collection that combines beauty, ethics, and value—all wrapped in Irish elegance. Use this guide to support ...

    • Our Story | ShanOre

      Download this guide and elevate your jewelry sales today! ShanOre is more than just a jewelry brand—it’s a family legacy rooted in Irish heritage, meaningful design, and exceptional craftsmanship. This guide provides essential talking points to help ...