Tips on How To Sell ShanOre's Platinum Plated | Platinum Plated Guide
1. Know What Platinum Plated Jewelry Is
Platinum plated jewelry offers a sophisticated white-metal finish that mimics the look of high-end materials like platinum or white gold.
Crafted with a base metal (brass), then electroplated in genuine platinum
Finished with a layer of rhodium plating for added durability and extra shine
Naturally tarnish-resistant and low-maintenance
Hypoallergenic and nickel-free, making it suitable for sensitive skin
This makes it a perfect choice for customers who want the look of precious metals at a more accessible price point.
2. Emphasize Quality and Craftsmanship
ShanOre’s Platinum Plated Collection is designed to offer affordable luxury with the finish and feel of fine jewelry.
Elegant Shine: The rhodium layer adds brilliance and helps resist tarnish over time
Designed in Ireland: Every piece is inspired by Celtic tradition and made with precision and heart
Stylish Detailing: These pieces feature meaningful motifs and refined craftsmanship that elevate everyday wear
Customers get the look of premium jewelry at a fraction of the price.
3. Use Key Selling Strategies
Helping customers connect emotionally and practically with the product will improve sales.
Emotional Connection: Share the symbolism behind designs like the Trinity Knot, Claddagh, Tree of Life, and Shamrock
Versatile Wear: Lightweight and durable enough for everyday use, but polished enough for special occasions
Great for Gifting: Each piece comes in a branded ShanOre box, ready for gift-giving with no extra effort
Style Meets Meaning: Combines Celtic heritage with modern elegance
Accessible Pricing: Ranging from $39 to $79, it’s a great entry point for new customers or an ideal upsell option
This collection is especially appealing to gift buyers and first-time ShanOre shoppers.
4. What Makes ShanOre’s Collection Unique
Each piece is infused with rich Irish storytelling through classic Celtic symbols:
Trinity Knot – Symbol of unity and eternity
Claddagh – Stands for love, loyalty, and friendship
Tree of Life – Represents growth, harmony, and interconnection
Shamrock – A beloved emblem of Irish luck and heritage
These meaningful designs, paired with premium finishes, create a collection that’s both stylish and soulful.
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